Branding in the age of Instagram and Twitter is quite different. It's not like putting hoardings on the roadsides, distributing pamphlets, and advertising in newspapers and magazines. Nowadays, brands can express personality, set values, and be ingrained in people's minds like humans.

Is the YouTube algorithm a mystery for you? We are going to demystify it today through this blog so that you can also get your videos trending on YouTube. Understanding YouTube’s algorithm in one sentence is difficult. Algorithms are written considering several moments of viewers on YouTube.

In 2023, around 5.5 million new businesses were registered. Many of them could not make it big enough to survive. Likewise, potential customers were not even aware of many new businesses because of a lack of business visibility. It plays a crucial role in attracting potential customers, and here comes SEO into the picture.

Many aspiring YouTubers ask, “How can I rank my videos on YouTube?” Well, there is no definite answer. You must follow many things to rank your videos; quality is one of the most important. However, quality video also makes no sense if it has not reached a broad audience. With the power of YouTube SEO, you can rank your video at the top of search results and increase its visibility.

Analyzing video performance helps identify issues in your video and channel that need improvement. These issues can hinder your engagement with your audience and become obstacles to achieving success, like YouTubers PewDiePie, Jake Paul, and Mr.Beast.

Visual content generates 650% higher engagement than text-based content. A human mind processes images 60,000 times faster than text. So, many research studies have shown that human interaction with visuals is faster and more effective than words.

Videos are shared 1200% more often than text and images. You can also elevate the visibility of your business by creating videos for different platforms. However, many videos don’t get as many clicks as they should. They remain on the platform where they were uploaded without making any impact despite having valuable content for people. Why does this happen? Because of a poor title that can’t grab the attention of people.

Many top marketers believe data-driven marketing is the future of marketing. However, using data insights for marketing is not new because data is everywhere; it has been here for a long time. Then why is there so much buzz around using data?